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Last page update: July, 2008
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Do you have a woodworking website?

Online Marketing

No matter how big or small your company is, it is practically a necessity to have website. Yes, even in woodworking, even if you are a very small company, even if most of your business is coming from word of mouth! The cost is very minimal. and you do not need anything fancy. Just something to give you a presence online.

Legitimacy

Having a website shows to potential customers that you have legitimacy. Even if you advertise in the yellow pages, or most of your clients are referred from word of mouth, having even a one page website is important if anyone wants to look you up online.

It tells the customer that your business is legitimate. It says that you are proud enough of your work that you are willing to be found. As opposed to the shady business man that wants to disappear after it completes a job.

Communication

It also provides an important source of contact with a potential client. Instead of having someone first contact you over the phone, they might send an email instead.

This lets you respond to that person on your own time, instead of dropping everything to get the ringing phone call so that you don't miss out on a new client.

Time, Cost and Benefit

The cost of having a website, under 200$ a year, probably pales in comparison with what you are paying for an ad in the phone book. Just take the few hours, get yourself a website with the name of your company and you will thank yourself in the future.

 


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